Challenge:

Garner broadcast media coverage on local and national television shows that highlight the latest Pinterest trends in food, fashion, decor and DIY.

Solution:

• Utilize top Pinterest influencers (a.k.a. ”Pinfluencers”) to feature the latest Pinterest trends in food, fashion, decor and DIY by demonstrating the hacks on featured segments.

Results:

• •Secured multiple TODAY Show segments with Pinterest influencers including Pinterest 100, Pinterest 101 and Backyard Makeovers.
• •Arranged Five days of Halloween Pinterest Hacks with home décor expert, Monica Mangin on LIVE with Kelly.
• •Stacie Bills, cookbook author,  appeared on TODAY Show to demonstrate Pinterest Halloween food trends. Secured several local TV placements with Pinfluencers in top markets across the country.