Midlife ADHD Coach and Host Of “Grandma Has ADHD” Podcast

Challenge:

Create powerful earned media opportunities for Jami Shapiro, host of “Grandma Has ADHD”; break through the clutter of ADHD experts and generate feature coverage about Jami as an expert on ADHD discovery in midlife.

Solution:

Created press materials and strategic pitches.

Results:

• Feature stories on Parents.com, Yahoo! and AOL.
• Feature morning news show segments on Good Day LA and AM Northwest.
• Feature podcast interview on KPBS.