Services Offered
BeyondPR Group offers a wide range of services that reach beyond traditional public relations. We enlist senior level specialists to generate buzz and build brand loyalty through various traditional and modern channels, connecting our clients with key members of the media and influencers in their respective industries.
We provide a full spectrum of media campaign strategy and consultation, including national and local media outreach and coordination with broadcast, print, radio and online outlets.
BeyondPR Group’s team of PR professionals has combined for over 30 years of experience in the industry and established relationships with key members of the media and influencers. Senior members of the BeyondPR Group team work on each client’s campaign to assure the best possible outreach is put forth and specific journalists are strategically targeted appropriate to each campaign’s focus.
BeyondPR Group’s clients have appeared regularly on national television shows, such as TODAY, Good Morning America and CNN. Locally, clients have made numerous appearance on news stations in key markets like New York, Chicago Los Angeles and Atlanta. Features of clients have consistently run in print/online news articles in major publications, such as The New York Times, The Wall Street Journal, USA Today, The Huffington Post, Yahoo!, and many more.
We partner with senior marketing executives to compliment our media outreach with effective marketing materials and opportunities.
Our media training partners are experienced television producers and on-camera personalities, providing instructions on how to look and act natural on camera while conveying your key message points in a restricted timeframe.
Fight Media Strategies is a full-service public relations and media training company helmed by TV veteran Barbara Fight who spent 20 years producing “Live with Regis and Kathie Lee” and “Martha Stewart.”
Barbara’s television domain included celebrities, newsmakers, lifestyle experts, authors, chefs, designers, medical professionals and pet and wildlife experts. She developed content, discovered new and exciting experts and sourced all products and services to be featured on air. She then created engaging, informative scripts for the show hosts.
Barbara media-trains clients for appearances on television, radio and speaking engagements, arming them with the strategic tools they need to deliver their message on point and in time. She also offers a game plan for making their media experience comfortable and exciting.
Our designers provide both print and digital design for media and consumer outreach, as well as event materials including invites, signs, emails, infographics, brochures and WordPress.
Jake Coburn has over 8 years of design experience in both corporate and freelance design positions. His experience has ranged from projects developing entire brand identities to creating print advertisements to creating websites using WordPress.
Jake’s design services with BeyondPR Group include: social media, WordPress, print materials (brochures, flyers, posters, signs, etc.) and digital materials (emails, invites, press materials, Photoshop, infographics, etc.).
BeyondPR Group has partnered with ATTCK, a digital strategy, design and development company, to develop superior quality digital solutions. ATTCK’s team has designed and built award-winning experiences and has the cross-discipline capability to communicate fluently in code and design. ATTCK’s capabilities include, but are not limited to:
- Information Architecture
- SEO & SEM
- Analytics
- Responsive Design
- Mobile Web and Native Apps
- User Experience Design
- E-Commerce
- HTML5
- Custom Web Applications
- Platform and CMS Integration
- Rapid Prototypes
- API Integration.
We understand that writing doesn’t come naturally to a lot of people and that’s why we offer writing services for a variety of materials to make sure you articulate your message in a way that will resonate with your target audience.
We offer writing consultation services for:
- Press Releases
- Media Alerts
- Pitches
- Ghost Writing
Through the Role Mommy Writer’s Network, comprised of nearly 1000 parenting bloggers nationwide, we present your brand to influential bloggers in key markets and demographics.
- Influential Parenting Blog: RoleMommy.com provides expert parenting advice and content to top news outlets. Targeting new moms through empty nesters. Ages: 25-54.
- Blogger Event Specialist: Over 50+ online chats, webcasts and events since 2007.
- Powerful Database – Professional database comprised of over 1000 entrepreneurs, business owners, authors and parenting experts.
- Powerful Reach: Over 26K Twitter followers (@rolemommy) + millions reached via content syndication.
- Content Generation: Develop blog posts and feature articles that can be syndicated via the Role Mommy Writer’s Network (20-40 placements per post).
- Writer syndication network: Consisting of 200+ parenting and lifestyle bloggers. Opportunity to engage with bloggers to secure reviews, sponsored posts, video content and more.
- Celebrity interviews: Jim Carrey, Jennifer Garner, Zac Efron, Kelly Ripa, Sigourney Weaver, Hugh Jackman, Emma Thompson, Anne Hathaway, Owen Wilson and many others….
We work with clients to develop social media strategy and execution across Facebook, Twitter, Instagram, and Periscope for campaigns to reach targeted audiences with effective content.
Our team can manage your pages or help you execute a social media campaign both locally and nationally. We work with the client to establish goals, messaging and a timeline of actions to be most effective with the content we develop. Our team’s added design capabilities also add an extra element to make social media outreach more appealing.
Beth Feldman’s extensive network of influential bloggers have been used with numerous Twitter campaigns, which have resulted in millions of impressions for nationally recognized brands.
Untapped Lifestyle Event & Media Showcase
From conception to execution, BeyondPR Group works with clients to plan and execute meaningful events that will result in media attendance and brand exposure to leading influencers in the market.
BeyondPR Group assists in multiple aspects of the process, from start to finish:
- Event Planning
- Venue Research
- Media Outreach
- Management During the Event
- Follow-Up After the Event